Think About This...

Why do so many of us struggle with consistency? I used to wrestle with that question every single day. Honestly, I still do sometimes. But instead of just sitting with it, I decided to take action. Dosari Bliss offers a solution — created to motivate and empower us who struggle with consistency.

Consider this your insider breakdown of the first-ever db (Dosari Bliss) release: Becoming.

This isn’t a full collection or a huge fashion moment—it’s a foundation. Becoming was designed to set the tone for everything Dosari represents: confidence, consistency, and intentional design.

In this article, you’ll learn:

• How the design process worked behind the scenes (even without a fashion degree)

• Why BECOMING 

• All You Need To Know About  The  Original Sets

• What’s coming next

 

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The Origin of Dosari

I am not a fashion designer, nor do I have a fashion degree. What I do have is a passion for consistency—and a deep understanding of how confidence can make or break it.

Like many people, I’ve struggled to stay consistent with working out. I tried motivational videos, but as anyone who truly knows consistency will tell you: “No motivation ever worked.”

So, I decided to create something that could help—a brand built around empowering consistency through clothing. Because when you feel confident in what you wear, you’re more likely to show up.

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The Process

I didn’t just call a manufacturer and make a random collection. Instead, I took the time to do it right:

• I researched extensively to find a reliable manufacturer specializing in athleisure and everyday comfort wear.

• I worked with a former Nike merchandise specialist who taught me how to source manufacturers and introduced me to tech packs, a key tool for communicating product designs effectively.

• I carefully researched fabrics, focusing on materials that would feel good, move easily, and last.

Originally, this drop was planned for winter 2024, but the sampling process and careful material selection pushed the release to summer. But aye, ‘man’s not hot,’ right? (Michael Dapaah, Man’s Not Hot, 2017). That extra time ensured that our first tracksuit met the high standards I envisioned for Dosari.

 

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Why ‘Becoming’?

Before any major moment in life, there’s a shift.

A quiet decision. A reset.

That’s what this first drop—Becoming—represents.

It’s not a full collection.
Not the big launch.
But a preparation.

Because growth doesn’t start with perfection—it starts with showing up.

I was worried about money, the perfect collection, the right timing. But then I made a decision: start where I am, with what I have.”
— Annette, Owner of Dosari Bliss

This drop was a tribute to those moments when you choose to keep going—when you’re tired, unsure, or even starting over, but you still take that next step.

 

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What’s Next: Day One

If Becoming was a whisper, Day One is the declaration.

The Day One Collection is coming next—bigger, bolder, and louder. Are you ready to commit, move with purpose, and wear your discipline?

Expect:

• Men’s workout sets

• Women’s workout sets

• Hoodie with no zipper

• Becoming sets restock to complete the collection

Functional designs made for sweat and style.
Bold pieces that say: "I’m showing up. No matter what."

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The Dosari Mission

Bliss—but not the kind that comes easy.
It’s the bliss you earn through commitment, growth, and consistency.

We’re on a mission to design apparel that represents your commitment to showing up—physically, mentally, and emotionally.

And we give back. Because clothing should mean something:

I can’t just start a clothing brand and pretend everything in the world is okay. It doesn’t sit right with me—not when there’s so much pain happening around us. The global immigration crisis is not just a political issue. It’s a human one. And it’s not because some countries are better than others—but because hate, violence, and negativity are still overpowering love, compassion, and humanity.

My mother is the reason behind this mission. When she fled Congo, she lost her then husband and two sons, all while pregnant and carrying a toddler on her back. That kind of strength, pain, and resilience is what so many immigrant women carry—but it shouldn’t be carried alone.

I want to work on making life in those camps better—not just as a place people go to stay while they wait, but a place where they can actually live. Build. Create. Thrive. Because while they wait for the next chapter, they deserve the dignity and joy of life like anyone else in their home country. Everyone deserves access to education, work, mental peace, and community—no matter where they are.

Our Commitment

As we grow, Dosari Bliss will continue to:

• Bring awareness to ongoing global conflicts and displacement.

• Research and collaborate with refugee and immigrant organizations.

• Provide resources that support mental wellness, community healing, and fitness for trauma recovery.

• Work toward building opportunities for refugee camps to be livable—not just survivable.

• Use our platform to share real stories—like my family’s—and those that often go unheard.

 

 

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Our Logo 

The Dosari logo is a palm tree—a symbol that speaks to our vision.

1. The palm tree represents victory and triumph. It stands tall and proud against wind and storms, symbolizing the strength to overcome challenges and emerge triumphant.
2. It also represents growth and abundance, thriving in diverse environments as a reminder to nurture our own personal growth and create lives filled with abundance.
3. And finally, the palm tree embodies peace. Not just quiet or perfection, but a sense of accepting your imperfections—when your mind isn’t racing, your body feels at ease, and you’re not trying to be anyone or anywhere else. Peace is presence. Comfort without pressure. Stillness without stopping.

Every time you wear Dosari, the logo reminds you to stay strong, embrace growth, and find peace—even in life’s storms.

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JOIN WAITLIST

Day One is coming.
But for now—Becoming is enough.

With intention,
Annette Mwamba

Founder, Dosari